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Jacquemus Eyewear: The French Minimalism Revolution
When it comes to effortless French fashion, no one does it quite like Jacquemus. The brand, founded by Simon Porte Jacquemus, has captivated the fashion world with its sun-drenched, Mediterranean-inspired aesthetic, blending minimalism with playful, sculptural design.
While Jacquemus is best known for its cult-status handbags and breezy linen silhouettes, its sunglasses have quickly become the go-to accessory for those who love understated luxury with a statement twist.
Simon Port Jacquemus quickly gained attention with his first collection in 2009, inspired by his mother's upbringing in the south of France. Numerous iconic moments from this moment launched Jaquemus into viral fame, with the oversized straw hat “La Bomba” and the micr-sized “Le Chiquito” bag to name a few. These milestones, alongside an overwhelming volume of celebrity endorsements, led to Jacquemus becoming a global fashion phenomenon, and the eyewear collection emerged as an extension of its signature playful sophistication.
Jacquemus eyewear is proof that minimalism doesn’t have to be boring. The brand takes classic sunglass silhouettes and elevates them with unique details—from thick acetate frames with exaggerated proportions to angular cat-eyes that feel equal parts retro and futuristic.
Jacquemus represents a new kind of luxury: one that’s easy, effortless, and made for the modern fashion lover. Unlike traditional heritage brands, Jacquemus embraces a youthful, carefree energy, making its sunglasses a staple for those who prefer their designer pieces with a side of laid-back charm.
Their design focuses on subtle yet recognisable branding, with refined details that whisper luxury rather than shout it. With loud logos making waves through the eyewear industry throughout 2023 and 2024, the impact of Jacquemus’ opposing stand is reflected in 2025 releases from the likes of Gucci and Miu Miu.
Designed for the modern minimalist who loves a statement piece—whether you’re dressing up or down, they bring a sophisticated edge to both polished and laid-back looks. Consider this your sign to invest in a pair of sunglasses that are equal parts chic, contemporary, and undeniably cool—the perfect way to finish off any stylish ensemble.